Title: Starlite Motel Diving Lady
Location: Mesa, AZ
Subject: Vintage Neon Sign
Sizes: 10"x8" to 30"x24" (HxW)
Orientation: Portrait
Aspect Ratio: 5:4
Every ten seconds a neon blonde in a bathing suit took a three-part plunge from a 70-foot pole into a splash of electrified blue water. The locals called her "Diving Lady," and she advertised the outdoor pool at the Starlite Motel on the eastern edge of Mesa. When she debuted in 1960 she was the tallest thing in the city, visible for a mile in either direction along Main Street.